When I'm not working on design and branding, my wife and I are busy making premium Texas Whiskey. Our company is called Koopers Whiskey Company. The many years I spent as a designer and Art Director in the advertising industry provided me with the perfect set of skills and experience to create and build this brand from scratch. I designed the entire branding system, label, packaging, product and company logos, T-shirt designs, and all of our social channels, including photography. I designed and developed our fully responsive HTML5 website. I also developed the brand voice, and then wrote all of the copy on both the site and social posts.